Tuesday 27 September 2011

Christian Metz Theory. (Film Theorist)

Christian Metz (December 12 1931 to September 7 1993)
Metz believed that they are always certain strutures that go into the constitution and pleasure of the cinematic spectator.




He believed that genre developed in Four stages:


  • Stage one: Experimentation - Early stages- setting up for future texts of genre. This is when the generic codes and convention are developed. E.G Frankinstien (1937)
  • Stage Two: Classsic- Texts which become seen as iconic of the set codes and conventions E.G Saw (2004)
  • Stage Three: Media texts mock codes and conventions of genre becoming farcial E.G Scary Movie (2006)
  • Stage Four: Deconstruction- Texts which begin to unpick the will established codes and conventions to form hybirds and often 'unconventional' text forms the genre.
Paradigms may be grouped into the following:
  • Iconography- These are the main signs and symbols that you see or hear.
  • Structure- The way a text is put together and shape it takes
  • Theme- the Issues and the ideas it would deal with
  • Narrative- Similar plots,structures,sequences, conflicts and resolutions
  • Identity- Similar types of character roles (stereotypical)
  • Setting- Historical

What is Genre?

Genre is identified through the identification of key element (or paradigms). Audiences recognise these are bring a set of extectation to thier reading of the text accordingly.

http://www.mediacollege.com/glossary/

Thursday 22 September 2011

Using Andrew Goodwins theory to a Music Video

Here is a link to an analysis which i had made of the music video Man down by Rihanna which we had looked at in class.

http://prezi.com/br8w3zxg1p9y/copy-of-andrew-goodwin-theory/

Wednesday 21 September 2011

Andrew Goodwin

During start of AS Media we have been focusing on the theroy of Andrew Goodwin.


Andrew Goodwin has identified a number of key features in music videos. These consist of:

- A relationship between the lyrics and the visuals, with the visuals illustrating, amplifying or contradicting the lyrics.
- A relationship between the music and the visuals, with the visuals illustrating, amplifying or contradicting the music.
- Genre-related style and iconography present.
- Multiple close-ups of the main artist or vocalist.
- Voyeurism often plays a major part, especially in relation to females.
- Intertextual references to other media texts may be present.

Thursday 14 July 2011

I’ve created a blog in order to keep my viewers up to date with my media project. This project involves researching,planning,contructing and editing a music video for an unsigned artist.